Summary: The Colbert Report

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At the risk of “dating” myself, I can recall a time when the “news” was available as a choice between three major networks and perhaps a PBS station. At the time, even though I was probably to young to even care, I also recall the relative “mundaneness” in its delivery. With the etiquette of a couple of programmed drones, Huntley and Brinkley would take turns delivering the daily headlines and within the time span of a half hour the populace would be completely informed. The delivery of the “news” during the early to mid twentieth century, in my opinion, was designed to inform, and that was it. No sensationalism and unnecessary drama was a prerequisite for delivery. Of course technology has a way of changing literally everything and “all …show more content…

Like the marketplace, the consumer will eventually be the key determinant in what is classified as news, as well as its format and variety. With the rise of reality programming and the influence that shows such as Stephen Colbert’s “The
Colbert Report” has/had on attitudes and ideologies the “business of news” maybe and/or become a difficult business to be in. However, government regulation of any news outlets would impede on personnel freedoms and should in no way ever become an option for consideration. Personally, I disregard the local, national, and cable news outlets. I listen to NPR on my morning and evening commutes, and peruse Internet news sites when I’m in the mood for “news.” The “talking heads” on the networks have nothing to offer other than a good reason to turn the television off. With the aging demographic it’s difficult to predict what the nature of “the news” will be in the coming decade. Personally I prefer a selection, and have no “diehard” default when it comes to news. However, with the rise of mobile devices, and the speed at which technology changes, the next decade is sure to provide the “news” industry with very dynamic

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