Society's Best Friend: The iPhone

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Steve Jobs once said, “Every once in a while a revolutionary product comes along that changes everything. It's very fortunate if you can work on just one of these in your career.” On January 9th, 2007 Apple changed this society by introducing the iPhone, virtually putting the world in the palm of society’s hands. IPhones provide individuals with the latest technology, allowing one to do anything from chatting with friends to measuring ones heart rate. This innovation is excellent and makes society’s lives a lot easier by the simplicity and instant gratification. Although helpful to everyone, iPhones have become addictive. This current generation has become attached and less self-reliant, now relying on the technology of a phone. IPhones will continue to evolve greatly throughout the future, only to become more technologically outstanding than the last models. On January 10, 2007, Steve Jobs unveiled the iPhone on the stage of the Moscone Center in San Francisco at the MacWorld convention (“iPhone” 1). Apple gave little details when they began to promote their new iPhone. However this was a strategy. Apple understands that they have a great background, and that exposing limited information on their new iPhone would generate additional buzz and eventually lead to further sales. This strategy was a success for Apple. David Yoffie, a professor at Harvard Business School, said that Apple generated the equivalent of four hundred million dollars in free publicity (Hurtooe 1). Shortly after the unveiling, highly anticipated technology lovers around the world waited patiently for the release. Sanchez 2 Six months later their wait was concluded. By October 2013, more then 150 million iPhones were sold worldwide (Tuck... ... middle of paper ... ...ss Info, Web. 11 March 2014. Archer M.D, Dale “Smartphone Addiction,” Psychology Today, 25 July 2013. Web. 24 Febuary 2014. Elgan, Mike. “How iPhone Changed the World.” Cult of Mac, 2 July 2011. Web. 4 March 2014. Gregoire, Carolyn. “How Your iPhone is Harming Your Health.” Huffington Post, 27, September 2013. Web. 31 March 2014 Hurtooe. “iPhone” Study Mode, 16 Febuary 2008. Web. 1 April 2014 “iPhone Through the Ages: Just How Much Has it Changed?” Tech Radar, 11 September 2013. Web. 26 Febuary 2014. “iPhone Wiki” Web. 11 March 2014. Kelly, Heather. “5 Ways the iPhone Changed Our Lives.” CNN, 30 June 2012. Web 4 March 2014. Putorti, Jason. “ Technology Can Push Our Crazy Buttons, Rewire Brains.” USA Today, 26 March 2012. Web. 24 February 2014. Tucker, Harry. “Seven Ways the iPhone has Changed Our Lives.” Mobile News, 11 January 2014. Web. 26 February 2014.

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