Analyzing Profitability Ratios: A Case Study on Brodie Industrial Supply

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Profitability Ratios:
The proforma trend for 2007’s gross margin remained at 28.5%. These larger COGS would continue to effect the organization to the 2007 year. However, it should be noted that the ROE for Brodie Industrial Supply was larger than the industry average at 47.5% compared to the industry at 14.4%. This difference can be attributed to the expansion of their faculties as well as their sustainable growth which occurred from 2004 to 2006. The 2007 trend indicates that profitability will slow down but would still have significant growth in the 2007 year.
If the company intends to remain competitive against the big box stores they will have to find a way to lower their COGS to either increase profitability or offer competitive prices …show more content…

However, Brodie Supply has remained above the industry ratio until 2006. This trend will likely continue with the figured derived from the proforma statement. This is attributed to Brodie Industrial Supply’s expansion which tied up cash into other fixed assets and inventories. Their current ratio is satisfactory as the organization has a ratio greater than one meaning they have the current assets to meet their current liabilities Specific attention should be given in the following years as the current ratio will drop below the industry average in 2007. Overall, Brodie Supply has maintained a good current ratio which has helped achieved their goal of having a positive relationship with their suppliers and …show more content…

It was stated in the case that new competitors from big box stores such as Home Hardware and Rona were entering the environment. These organization would have a very high ratio compared to Brodie Supply. This is why Brodie Supply has focused on increasing their fixed assets and inventory to compete with the big boxed stores.
Interest coverage has increased for Brodie Supply do to the increase of financing the company took on in 2006 to expand their facilities.Net worth to total assets will increase slightly to 10% in the proforma 2007 year as fixed assets increase. They are still under the industry average. If the organization can gain more market share where they have expanded, it may be beneficial to attain additional financing to expand more rapidly.
Growth:
Sales growth have slowed since the organizations inception. It was stated in the case which led to the organization’s decision to expand their geographic area to attract new sales. Sales will increase during 2006-2007 with Brodie’s Industrial Supply expanding their geographic region. Total assets have jumped significantly reflecting the switch from renting their facility to purchasing and expanding the facility/warehouse. Total assets for 2006-2007 will drop as the organization is only expanding their facility instead of purchasing in the previous year. This was also reflected in the large change in Total Assets. While

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