Rothaermel Discussion Questions

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Chapter 2 Rothaermel Discussion Questions
Discussion Question 1
There are several characteristics an effective mission statement has, operations, investments, and relationships with organizations outside the firm (Meredith & Shafer, 2016). A mission statement is a formal declaration of both the core purpose and focus of an organization which remain unshaved over a period. Although, a mission statement holds the value of the company, it is not an effective mission statement without these appropriate capabilities. For instance, operation excellence. Operation excellences is a purposeful collection of people, objects, and procedures for operating within an environment (Meredith & Shafer, 2016, p.4). Liberty University, for example demonstrates …show more content…

The corporate level is the strategic level. The business level is the operational level, and the functional level is the mission in motion. These levels of management are appropriate for strategic considerations. There is some importance that are different in every situation for each of these levels. For instance, the corporate level is an analyze-plan acts of sequence. Here the primary responsibility of the corporate level executives is to determine the script, which will move the company into its next tier level. Also, there is the top-down method among the corporate level, which defines the strategy for the business level management. Next, the business level management bears more responsibility in carrying an issue than corporate because they do not define the strategy, but add value to it and are simply operational manage with an innovative design. Management at this level add so much value to the company until the functional level of management believe they are just as important as the business level management. The functional level of management handles the products, and service and bears more responsibility for considering how to respond to an issue. The product and service level of management considers the companies projections and customer service designs. Although, these three level of management level function well together, they are all …show more content…

TXU is one of the oldest electric providers in the state of Texas. Direct Energy is one of the most active utility company with an active industrial factory. Reliant based out of New Jersey has partnered with one of the largest energy providers CenterPoint. CenterPoint and Reliant are grantors to the National Football League (NFL) Houston Texans professional team. In the comparison of these power firm’s scenario planning is important, however these energy companies spend more time planning than executing the plan (Meredith & Shafer, 2016, p.266). For instance, each energy company advertise the best scenario for their company, some even use celebrities in the process. Nonetheless, each firm offers the same energy as the other, just one will present a better scenario that its counterpart. The larger firms, such as TXU, Direct Energy and Reliant benefits more than most of the multiple energy companies. For example, Direct energy sponsors the Houston Astros American Baseball League (ABL), Reliant is associated with the Houston Texans NFL team, and TXU owns primarily all the power stations in the deregulated

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