Rhetorical Analysis Of Mr. Clean Commercial

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Does sex sell? The Mr. Clean “Cleaner of Your Dreams” commercial aired February 5, 2017 during Super Bowl Sunday must have someone in the big office who seems to think sex does sell even everyday household cleaning products. It is common knowledge that any commercial aired during the Super Bowl will cost you a pretty penny. Paying for a spot during the Super Bowl guarantees a huge coed audience consisting of a wide range of couples that live together, which seems to be the targeted demographic of the Mr. Clean commercial. The commercial would appeal mostly to the partner who handles most of the cleaning responsibility, but the commercial slightly targets the slacking partner by giving them a little hint of the rewards to come for a job well done. Mr. Clean cleaning throughout the house may show the slacking partner in the relationship how they might appear to their significant other while cleaning and using different Mr. Clean products to help get the job done. The Mr. Clean commercial uses ethos, logos and pathos in very surprising stimulating way. The ethos is Mr. Clean, we trust the name brand recognition itself, this offers credibility to the products …show more content…

The well-known subliminal message or logic is that a “Happy Wife/Partner means a Happy Life” hints the lady running to her partner after he has cleaned or even a significant other who helps around the house is going get more loving, anyone watching the commercial could easily assume what was going to happen on the sofa after the commercial ended. While women traditionally have done most of the cleaning in the home, times are changing and so are the blends of relationships and styles which hints to the targeted demographic during the Super Bowl. It should be known among adults of all ages in relationships that couples who share chores are more likely to have a happier

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