Persuasive Essay On Batman

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Jeep announce interactive partnership with Batman!

Comic book movie are big business. Indeed, the genre has evolved from its fringe beginnings (anyone else remember Howard the Duck?) to effectively monopolise mainstream cinema. Even though Marvel has done its best to corner the market over the past decade, DC heroes Batman and Superman are still arguably the two most recognisable names amongst fair-weather fans. So the upcoming blockbuster, “Batman v Superman: Dawn of Justice,” which stars Ben Affleck and Henry Cavill in the title roles, and was directed by Watchmen and Man of Steel's Zack Synder, should, regardless of its standalone merits, be one of the biggest superhero movies of all time, and as such, brands are falling over themselves …show more content…

Yes, that's right, whilst Bruce Wayne will, of course, be driving the Batmobile in the upcoming film, he will also be driving a Jeep Renegade. Arguably even cooler.

The link-up with the film's studio Warner Bros Pictures kicked off during production, when the Jeep Renegade SUV, which apparently features the best off-road capabilities in its category, was deployed through the streets of Metropolis with Bruce Wayne (aka Batman) at the wheel during a key scene in the film. That's not all though, as Jeep has taken the partnership a step further by launching an innovative online experience and advertising campaign, created in collaboration with the filmmakers.

https://www.youtube.com/watch?v=qMId9mje_bM
Introducing Battle of the …show more content…

The interactive experience invites the viewer to become a hero and help people evade impending catastrophe by defeating obstacles, explosions and rough terrain with the help of a Jeep Renegade.” Damien Dally, Head of Branding at Jeep UK, added: “To be involved with these two ultimate Super Heroes, Batman and Superman, is a very exciting moment for Jeep. This partnership not only showcases the Renegade’s off-road capabilities and why it’s such as success in the UK, but also aligns with our brand values of enabling people to go anywhere and do

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