Opening Up My Own Hair and Make-Up Shop

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Opening Up My Own Hair and Make-Up Shop Procedures ---------- The information I collected was taken from many different resources. The Internet was the main way of research I used and the module notes I was given at the start of the coursework. I also used some information from some textbooks. Findings -------- Questionnaire: I have found out from my questionnaire what products people would buy, how far people would travel to visit my shop and what age group and gender are likely to come into my shop. Shop/ competition survey: I have found out from my competition survey what shops and stores (competition) I am up against and where they are situated, what goods they sell, the offers they have on, the design of their businesses and the customer service. Trends: After looking at the change in trends I have found out that I will have to keep up with the latest fashions in hair and make up. I will have to get new stock every time the trend changes. Location/ Cost of Premises: I looked on the Internet at different renting companies to see if I could find a location and premises to set up my business. I had no look with this and could not find anywhere in the area I was wanting. Promotion: I have learnt about the different methods, advantages, disadvantages and prices of promotion. I will have to stick to a budget so that I don’t spend too much money on just advertising the business. I will promote by business by a poster on a bus and in a teenage girls magazine. Decisions I have decided that my business will be a partnership, I have chosen this because if I end up ill or decide to go away then there will always be someone there to run the shop. It is also a good idea to be in a partnership because if I run out of ideas then my partner will surely have plenty.

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