FM007 Styling- Trend Report
By Holly Paykel
132FPL4340
The Motorcycle Jacket
Introduction
The black motorcycle jacket holds both historical and cultural significance.
Throughout time, the motorcycle jacket has ‘transitioned from functional wear, to symbol of courage and cool, to iconic expression within popular culture, to flamboyant artistic design in applied arts and fashion’ (Glenbow Museum, 2014). Originally, created to appeal the emerging generation of “bikers” in the 1930s, the leather motorcycle jacket continues to hold significance in the fashion as an iconic, timeless item of clothing.
Since its initial establishment, the leather jacket has achieved an iconic status in the fashion industry. Its current cultural meaning
…show more content…
The Schott Brothers, NYC
The original motorcycle jacket dates back to 1928 in Manhattan, New York. Brothers Ivring and Jack Schott, the sons of a Russian immigrant, designed and produced the first leather motorcycle jacket – the “ Perfecto”. The brothers created the jacket in alignment with the new era of “bikers” and America’s general fasciation with Motorcycles. The jacket retailed at $5.50 and was sold at a Long Island Harley Davison Store. The Perfecto was quickly adopted due to the jackets durability and cool, rugged look.
The “Perfecto” leather jacket, named after Schott’s favourite cigar, was the first jacket to feature a diagonal silver zipper. The design featured insured that no air would pass through the jacket when riding a motorcycle. It was made out of black horsehide, and also featured shoulder epaulettes and zippered sleeve cuffs. The “Perfecto” jacket quickly became a symbol of both adventure and danger in the 1930’s, perfectly complimenting the “bikers” fascination with
…show more content…
Popular culture/fashion icons/music artists
Subcultures
Political views
- Stereotypes that surround the Perfecto leather jacket. The jacket symbolized a rough and rebellious youth culture. The leather motorcycle jacket was banned in schools in the 1950s.
- Completion of WW2 lead to a rise in rebellion. The movie “ The Wild Ones” (1954) featured hot young actor Marlon Brando , wearing his Schott Perfecto.
- James Dean featured in “Rebel Without a Cause” (1955)– Is there anything more masculine than the 1950s heartthrob on his bike with a cigarette dangling from his lips?
- Steve McQueen, a Fashion Icon ( The King of Cool) in the 60’s, was seen in popular culture riding motorbikes in his jacket smoking.
- Debbie Harry
- 70s/80s – Punk movement - The Schott Perfecto® was the uniform for rock stars like The Ramones, Blondie, Joan Jett and The Sex Pistols.
- 1974: When The Ramones hit the stage at CBGB (also wearing the Schott Perfecto), Punk magazine founder Legs McNeil described them like this: "They were all wearing these black leather jackets…They looked so striking. These guys were not hippies. This was something completely new
- Styled by Jean Paul Gaultier in the 1980’s
- Modern fashion Icon Kate
This young man was hoping for a cool jacket , “something like the bikers wear: black
Depending on who you ask, this fashion became popular in the early 1940’s. As we can see, history has a tendency to line things up for the “perfect storm.” This just so happen to be the time that thousands of service men, fresh out of boot camp arrived in Los Angeles looking to blow off steam before being deployed into combat around the world. To these service men, large baggy pants and jackets were a symbol of hate or disrespect to the
Alam, Ferdus. "An Overview on Bulletproof Jacket." Textile Learner. Ed. Mazharul I. Kiron. Textile Learner. Web. 07 May 2014.
New fashions were surfacing in both men’s and women’s fashions. Men were wearing Bermuda pants, baggy pants that were cut off at the knee, while women were wearing capris, tight pants that cut off just below the knee. Men were wearing tailored jackets and making a slight move towards the casual dress of today’s workplace. Women were wearing natural shoulders as opposed to the heavily padded ones of the war years. Flat, neck-hugging collars replaced the mannish collars of the late 1940’s. Waists were tightly fitted and skirts were long (Melinkoff 46). The jeans of the time were often lined with plaid flanel and dungarees were worn to the most casual occasions. The sandals of the fifties were not much different than the sandals of today.
Be stylishly guilt free in the Vegan Leather Moto Jacket. The comfy jacket has a quilted leather detail on shoulders and upper arm area. Two functional zipper pockets near bottom and adjustable zipper/ button closure. Also has two buttons to adjust collar. Wear with ripped black skinnies and tall ankle boots for the Rock n Roll
The 1946 film The Wild One is widely considered the archetype for modern motorcycle film and culture. The movie portrays a rebellious protagonist that consistently goes against the grain of society. This is the first time that the motorcycle is accompanied with the rebellious connotation of a counter culture movement. This is an image that has since stayed with the motorcycle. An example of this is when Mildred ask Johnny, the insubordinate protagonist what he’s rebelling against. Johnny responds with “whadda you got?” this is a powerful quote in which director Laslo Benedek summarized his interpretation of this new motorcycle counter culture. This identity of reckless anarchists took off and became the widely accepted as the motorcycle identity. The Wild One came out in a time of rapidly accepted conformity, and provided an outlet to individuals seeking and individual identity. This is a “Hipster” identity that many bikers in the 1940s emulated from Afric...
Hoodies were first created during the 1920-1930’s by the US clothing manufacturer ‘Champion’ in order to protect labour workers from the cold (Pitel and Tookey, 2011). However, it was soon adopted by footballers and track athletes during the mid-1930’s in order to attenuate the discomfort of sweating in a wool jersey. As many footballers and athletes are
Earlier, these protective clothing were made from various cheap materials, and used by people who braved harsh environmental conditions. As time went on, these items became a status symbol of the owner. Following are some anecdotes that will help you understand the popularity of this clothing
Men and women’s clothing intentions have always been to keep up to date with current trends, catch the eye, and to flatter. Fashion has one of the biggest impacts on our lifestyles. When the U.S. goes to war, new military uniforms and styles come into picture. The war affects designs, fabrics, and colors of the current fashion trends. Occasionally certain styles reappear in different forms during times of war. Design and creativity’s core comes from adding on to past garments. One of the major pieces of attire that is constantly influenced by military style is the woman’s jacket.
The topic in which that I will be talking about in this essay is about the development of the military helmet from the past, on towards the current time and the future of the helmet’s and how feasible the development of the future design will be. The development of the military helmet has always been a large impact on the survivability of the infantry unit, being in which the design’s had to always consider the possible advantages and risks that maybe brought to the infantry soldiers. First sightings of the use of military helmets can be dated back all the way to the medieval era, but as of recent times the dangers that the infantry has been exposed to has increased the need of a better designed helmet which would allow better mobility and protection. This is the reason in which I have focused from the time period of WWI. The research question that I had used to further this investigation is “How has the development of technology allowed for the advancement of military helmets?”, My research is meant to show how helmets have developed
Fashion has an extremely important role in everyday life in modern society. Fashion is more than clothing, it has to do with a variety of things such as hairstyles, accessories, make up, furniture, vehicles, colours and more (Kratz and Reimer 1998). According to Kratz and Reimer (1998, p.193) “fashion can be seen as a form of collective behaviour”, is a social process in which people use to show and to construct an identity. Since we are continuously forming our identity, fashion can play an important role in this process.
Throughout history, it can be seen that women were often judged. Many times, this judgement was based upon their appearance. With this in consideration, the fact that newspapers carried stories obtaining specifically to proper women's dress for cycling during the 1890s should not come as a surprise. The idea that women needed to be careful of their appearance in public, especially pertaining to their demeanor and dress, evidently transferred to the Wheelwomen as well. Through this paper, the idea that it was not women’s behaviour in public that was of concern, but the concern surrounded the modesty of their clothing will be examined, along with the thought that this judgment was put forth from the minds of men, rather than those of women. This
In the early 1960s a lot of fashion reflected the style of the first lady Jackie Kennedy. Oval shaped widened shoulders were introduced and skirts were beginning to rise to the middle of the knee. Costumes dominated evening wear, even simple jackets or wraps were becoming a trend. Suits for men drifted away from the pale toned shades, and turned to bright and colourful patterns. It included frills, wide ties, leather boots and collarless jackets (1960s in Fashion reference) High rounded hats and square-toed shoes were also popular accessories. Leather and furs were all the fashion. Vests, kerchiefs, rough cotton stockings, turtlenecks and paisley ascot scarves created “a sportive look” which later became a phrase. Simple geometric dresses were worn, full skirted evening gowns were also popular, Fashion was concentrated on 3 main things: sleek and slender, soft with a muffled neckline and a “natural outline”. (Fashion in the 60s, Paul Phillips, 2014)
In the early 1960s a new sport was on the rise in the California area- that sport was motocross. Children and adults alike were entranced with the loud roar of the engines and the high speeds and air which these motorized bicycles could reach. Many people began swarming to motocross events, and others even began to race their bicycles on dirt tracks to feel as if they were motocross racers. Bicycle manufacturers saw this as an opening for expanding to a new market. (Davies)
What was known to be fashionable in the past might be similar to destroying fashion in present times. Likewise, what is known to be fashionable in present times might have been seen as fashion suicide by people living in the past. Therefore, the period of time and beliefs held by the individuals living in it, in addition to the culture in that period of time and that region go on to play a significant role in determining its trend in fashion. Manufactures and designers produce accessories of clothing and clothing in relation with the culture of a specific region. This makes the clothing and accessories the fashion of that region. Due to this, individuals usually adopt a clothing trend that only relates to their culture and period of time. For instance, it is impossible to find women from the Muslim religion wearing mini skirts in Saudi Arabia or American women from the Christian religion wearing burqas. Let us examine fashion in different cultures found in different regions around the