Lowe's Advantages And Disadvantages

Lowe 's Companies, Inc. (Lowe 's), incorporated on August 1, 1952, is a home improvement retailer. Lowe 's is consisted of 1,793 stores located across 50 states in the United States, as well as 37 stores in Canada, and 10 stores in Mexico. The Company serves homeowners, renters, and professional customers. The Company 's retail customers, consisting of individual homeowners and renters, complete a range of projects. The Pro customer consists of two categories: construction trades; and maintenance, repair and operations. [1]
The Company offers a range of products for maintenance, repair, remodeling, and decorating. The Company offers home improvement products in the categories, including Kitchens & Appliances; Lumber & Building Materials; Tools

It makes demand elastic. Lowe 's recent appeal to women and product differentiation strategy are helping to mitigate this risk as their stores become more appealing to their target markets.
 Supplier Power
Because of Lowe’s Company’s centralized logistic system, which allows them to look at all vendors available, the threat of powerful suppliers is low. Although Lowe’s has a significant amount of suppliers, they are still able to force Lowe’s into offering price concessions due to the fact that Lowe’s makes up a large portion of the supplier’s sales, these concessions have gone a long way in driving down the cost of home improvement.

Five stages of competing on analytics
Most of the employees in Lowe’s are full-time personnel who know much more clearly about the products than those part-time employees. Better knowing the company, Lowe’s could engage with customers easier and more frequently, then collecting more information from the consumers. Consequently, the company would get more valuable data and arrange functional