Kroger Customer Service Essay

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Consumers are the driving force in the economy due to everyday consumer needs and wants. As a result, outstanding customer service is imperative to a company’s success. Customer service is the act of taking care of the customer's needs by providing and delivering professional, helpful, high quality service and assistance before, during, and after the customer's requirements are met. The objective of this report is to provide insight into how The Kroger Co, America’s first grocery store continues to remain prominent in American history.
The Kroger Co has had an intensive background in retail customer services throughout American Culture. The moving force behind the company has been contributed to Bernard Henry Barney, who invested $372 and …show more content…

The key executives, are Chairman and CEO, Rodney McMullen, Chief Operating Officer, Executive Vice President, Michael Donnelly, Chief Financial Officer, Executive Vice President, J Schlotman, Executive Vice President, Chief Information Officer Christopher Hielm, and Senior Vice President Mark Tuffin.(Mergent Online by FTSE Russell) Rodney McMullen has been Chairman and CEO since 2009. McMullen joined the company while in college in 1978 performing various duties. “McMullen played a critical role in Kroger’s restructuring - "beating off corporate raiders from Wall Street attempting to take over the company in a leveraged buyout.” (Copyright Boardroom Insiders, Inc. May 24, …show more content…

The Human Resource Department “objective in every negotiation is to find a fair and reasonable balance between competitive costs and compensation packages that provide solid wages, good quality, affordable health care, and retirement benefits for our associates”. (Kroger Fact Book) In January 2016, the Human Rights Campaign rated Kroger 85 out of 100 in the Corporate Equality Index because the company did not cover transgender reassignment and medication therapy, with this in mind; the company implemented a health insurance policy extended services for transgender reassignments and drug therapy benefits up to $100K under Anthem Blue Cross Blue Shields (Saker, 2015). In my opinion, transgender reassignment is a choice; therefore, the company should not be responsible for any associated expenses for transgender reassignment surgery or medication. I feel the company health benefits obligation lies with cancer, diabetes or any of other medical conditions. To further my point, I believe that transgender reassignment is wrong, God created us as man and

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