James Rosenquist: From Billboards to Canvas

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James Rosenquist was born November 29 in Grand Forks, North Dakota. In junior high James won a scholarship that allowed him to attend Minneapolis School of Art at the Minneapolis Art Institute. James studied at the University of Minnesota alongside artist, Cameron Booth and at the Art Institute of Chicago. He left for New York after receiving a scholarship to the Art Students League, where he studied with artists including Morris Kantor, George Grosz, and Edwin Dickinson. The education gained from the Art Students League gained him a job in designing billboards, some including billboards in Time Square. In the 1960’s, “Rosenquist transformed the visual language of commercial painting onto his canvases, filling his large-scale pictures with fragmented advertising imagery in bright Day-Glo colors.” (Artists) In 1961, James was granted …show more content…

Paper Clip can be found at the Dallas Museum of Art in the Contemporary department on the first floor. In this piece you see a red flying horse, downtown Dallas, Texas, Mobil Oil Company logo, a wallet, cash register tape, a receipt, gesturing hands, and a paper clip. In this work you see how he used his background of creating billboards, to create a piece that takes up the visual language of advertisement and entertainment. Rosenquist was trying to convey the idea that money is power. We see this because of the stuffed wallet and cash register tape. The tape could also refer to life and the time we have here. “In this provocative jumble of advertising and feature-story pictures, Rosenquist creates possible meanings where none before existed in the simple act of selling.” (Dallas Museum of Art) We also see that the paper clip seems to pull everything together. He does this because it creates so much imagery. The sizes, the symbolism, the colors, and the comparison between the objects, creates such a pleasant piece for our

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