Home Depot Blueprint For Culture Change Case Study

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The third Case Study “Home Depot’s Blueprint for Culture Change” studied Mr. Robert Nardelli’s role as the CEO of Home Depot. He approached management in an autocratic style, which was criticized by many. This paper will take a look at how Mr. Nardelli’s style follows Kotter and Cohen’s model of change.
It seems that Mr. Nardelli and his team followed some of the steps of the Kotter and Cohen’s model, but not all. There are additional steps that his team could have taken to improve morale and develop the team further.
Mr. Nardelli views management as top-down, command and control style, appreciated by efficiency managers, but criticized by many. He especially focused on process controls and metrics (including cost and quality). He also borrowed many management principles from the military and especially hired managers, who served in the military (Nussbaum, 2007). Nardelli worked hard to build a disciplined team (with order, high-pressure, and high standards) (Grow 2006).
Step 1: Establishing a Sense of Urgency
The first step is “establishing a sense of urgency.” Mr. Nardelli did bring in a sense of urgency, especially in how quickly some of the changes were taking place. In some ways, it could be considered that the changes were taking place faster than employees were ready.
Mr. Nardelli could have spent more time demonstrating why the changes were necessary and why the urgency. Taking a look at the communication strategies (discussed later in this paper), there appeared to have been a great deal of one way communication, but less collaboration and some employees could have felt their opinions did not matter. As such, not everyone agreed with the changes, however, he did place a sense of urgency.

Step 2: Creating the Guiding Coal...

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...tics and critics, management needs to note when it may be a good time to listen to their employees.
As a comparison in the industry, Lowe's culture is much more low-profile, collaborative, and collegial. However, many investment reports show that historically, Home Depot often is in front of Lowe’s (Grow 2006).
After Nardelli
Frank Blake, who followed Robert Nardelli, decided to bring back Home Depot's inverted pyramid, with customers at the top and "CEO" at the bottom (Tobin 2010). Blake’s goal was to listen more to employees and customers.
Mr. Blake has also brought back personal responsibility to managers, who may be more knowledge about the market requirements (Jacobs 2007). He still holds TV-shows, but now as monthly and live call-in, with a different name of InBox Live. Regardless of their level, all associates are encouraged to ask him questions (Tobin 2010).

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