Health South: Anatomy of a Fraud

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Introduction

This report will attempt to clarify the culture at HealthSouth with Richard Scrushy as the CEO; how his management style contributed to the company’s ethical and financial damages and his own downfall. There will also be an analytical comparison of other companies and CEO’s who had similar company cultures. The adverse impact on HealthSouth stakeholders will be discussed along with an analysis of the judicial outcome and fairness of punishments, with a conclusion on how ethics played a role in the government’s responsibilities and actions.

Amcare, Inc. changed its name to HealthSouth in 1985. HealthSouth had a four step service model: diagnosis, surgery, inpatient and outpatient rehabilitation, this distinguished the company as “the hospital of the future”. (Jennings, 2012, p. 184) Sports celebrities: Michael Jordan, Tara Lipinski and Shaquille O’Neal were just some of the celebrities that used the company’s surgical, inpatient and outpatient rehabilitation centers. Celebrity endorsements helped HealthSouth gain an esteemed reputation, and profits of $5 million in revenue.

CEO Richard Scrushy held executive meetings every Monday morning. He seized his underlings with a flamboyant, manipulative and harsh influence while he was the CEO of HealthSouth. In one meeting, Mr. Scrushy said “Shine a light on someone- it is funny how their numbers improve”. This is one example of his management technique; to induce fear in the executive team members to ensure they would fix the companies numbers in ways that Scrushy would approve. He paid his loyal subordinates well yet threatened critics with severe reprisals. (Jennings, 2012)

HealthSouth went public in 1986, when profits were reported at $1.1 million. By 1990, Health...

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