Gender Roles In The Simpsons, And Mass Media

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People have been aware of creating their identities for a few decades. However, it is easy to create an identity. What is hard is creating that identity as independent from society and discovering your own identity. Society has been such an enormous impact on people’s lives. Everyone became identical to each other by copying attitudues from their surrondings. These attitudues have been shaped by mostly discourses. Discourses are actually stereotypes based on morality and religion. Everyone is aware of these discourses because of society and mass media. Obviously, society is the one who created all these discourses and it continues spreading them but mass media has been a crucial transmitter these discourses to audiences. According to Foucault, …show more content…

From this definition, gender roles can also be called as ‘the discourses on sexuality’. Media has been in every part of people’s lives and this is dangerous since it can give any message and people may consume them without questioning. Gender roles are given as a hidden message in media especially in movies and TV dramas. The Simpsons and The Lion King can be given as examples of this situation. In the episode called “Homer’s phobia” of The Simpsons, there are so many gender roles not even encoding into the episode, they are so obvious. For instance, Homer and his friends try to ‘straighten’ Bart because he might tend to be gay, so they are taking him to hunt because men are tough and it is normal for them to kill living beings. Another example from the same episode is that smoking is shown as manly unless you smoke slim cigarette because slim associates with females. These are all gender roles put on men by society. In the same episode, Lisa is questioning his father’s idea and asking him how killing a dear makes a person man. This quesiton is kind of a proof. Since children are not in the spotlight of gender roles, they have a simple and rational way of thinking. Also, in The Lion King, there are so many gender roles but mostly hidden. According to Benshoff and Griffin, The Walt Disney company encoded some subtexts into the cartoon. Oppositional

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