Examples Of Makeup In The Great Gatsby

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This quote, referencing a singer at one of Jay Gatsby’s party, is from F. Scott Fitzgerald’s Great Gatsby. While Fitzgerald’s novel focused on the death of the American Dream, this particular quote describes the singer’s tears become stained by her artistically beaded eyelashes. While it does not explicitly mention mascara, most women and performers began using the product during the Jazz Ages. As Talia Felix points out, a cultural disparity exists between our perception of makeup in the Roaring Twenties, and the ordinary look of the day. Our perception of the era relies heavily on the pictures and products of the stars and celebrities of the day. While icons like Louise Brooks and Clara Bow often had a face full of dramatic makeup, ordinary …show more content…

Ads often featured a woman with the desired look, a picture of the product, and the product and company name. Cosmetic ads sometimes had a description of the product and its effects. This ad promotes Mary Garden’s eleven shades of Rouge, or blush. Mary Garden was owned by the company Rigaud Paris Cosmetics, a company from Paris. Rigaud was most popular for its perfumes, which it has produced since 1892. This collage not only highlights the popular makeup looks of the 1920’s, but also the popular products. The first version of mascara, mostly Maybelline, was a block of pigment which, when combined with water, could be brushed onto the lashes. Rouge also became popular and was packaged as pigment in metal tins. Lipstick was revolutionized in 1923, when James Bruce Mason, Jr. patented the first “swivel” tube of lipstick. This modern comic strip encaptures not only the societal norms of housewives, but the advertising culture. While many advertisements were simplistic, some introduced a new problem for which they were the only solution. While advertisements didn’t utilise the medium of comics, Embee Distributing Company's Comic Monthly first started in 1922, which made comic books more

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