Erving Goffman On Face-Work

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As with so many topics in the field of communication, the study of face and facework begins with Erving Goffman. Goffman’s 1955 essay “On Face-Work: An Analysis of Ritual Elements of Social Interaction” is the first in his canon to emphasize the omnipresence of symbolic construction of meaning in everyday life—specifically, through our communication with others (Goffman, 1955). With this essay, Goffman adopts the dramaturgical perspective, which posits that human beings are social actors who engage with other actors on the “stages” of social settings. As these interactions occur and lead to other interactions, shared histories are developed with other actors and used to maintain the performer’s persona (Goffman, 1955). Stemming from the dramaturgical …show more content…

However, Goffman is careful to note that practices which might be considered to be “universal” human nature, but are not innate. Rather, as societies develop individuals within those societies must develop rituals to regulate interactions for net benefit of all actors. While Goffman did not directly address the means through which those interaction strategies are developed, and such strategies are refined over time. This reflects some of the central propositions of Bandura’s social learning theory (to be developed as social cognitive theory), which suggests that individual behavior is refined through direct experience (the individual engaging in behaviors) or vicarious experiences (an individual watching others engaging in behaviors) and evaluating the rewards or costs incurred as a result (Bandura, 1971, 2001). Similarly, Goffman’s interaction rituals enable individuals to develop face maintenance strategies through direct experiences (they themselves experiencing a threat to face, or witnessing another actor’s threat to face). Despite Goffman’s lack of explication about the processes through which face maintenance strategies are developed, it can be inferred that those strategies are developed through time and experience as actors in the social …show more content…

Returning to Goffman’s conceptualizations of the “front stage” and the “back stage”, it is evident that some actors (by virtue of their roles or responsibilities) are more able to draw distinctions between their front and back stages. However, these difficulties may be mitigated by other actors on the “team”, and the goals that are shared between them. If other actors value maintaining the distinction between front stage and back stage, between transparency and privacy, then co-operation to achieve that shared goal will better distribute the burden of maintaining those boundaries (Goffman, 1959). In this respect, impression management and more specifically face maintenance are dependent on the support of other social actors. This more clearly illustrates that recovering face after incidences of threat requires a concerted effort from multiple social

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