Courier Service Case Study

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The potential to evaluate the level of consumer satisfaction with online courier services is fundamental in determining the success of online commerce. This study aims to identify important things about online courier service quality. By doing this, the researchers will be able to reveal the feelings and attitudes of online customers towards these services offered by local and international couriers in the Philippines. What factors do customers consider when choosing an online courier? What factors affect the level of satisfaction of the consumers? The purpose of this study is to answer these questions, assessing the role of customer service, service quality, technology, and costs on consumer satisfaction. Data were collected from 50 respondents …show more content…

This includes: timeliness of delivery service, accuracy of documents, and the condition of the products or packages. They are also critical with the accuracy of the documents, services, and condition of the package which are being processed.
The costs when paying for electronic transactions such as shipping rates, box rates, and remittance fees are highly significant when it comes to the satisfaction of the consumers. The postal and cargo rates can only be fixed or changed by the Department of Trade and Commerce. DOTC has the only authority to regulate these rates as stated in the Republic Act 7354. Every consumer is expecting for a cheaper cost for practicality. One factor attributed to this is that younger consumers are more likely to have limited …show more content…

Many consumers are turning to online transactions because it saves time and money. However, they won’t be able to make transactions without the help of a trusted courier. The courier industry expands more and more each day because of its ease and convenience. It is essential that the factors influencing the satisfaction of young online consumers toward domestic and international courier companies may be determined. The three dimensions include: customer service, shipping service, and charges. All these factors – staff politeness, helpfulness, promptness, and problem handling, in the dimension of customer service are all significant in determining the satisfaction of online consumers. Couriers are quite synonymous with convenience and reliability. The customers are also critical with the accuracy of the documents and services which are being processed. Most especially, the condition of the package is highly critical in determining the satisfaction of consumers. Based on accumulated data and analytical results, majority of the respondents are over-all satisfied with the services offered by online couriers. This is a sign that the couriers based in the Philippines are successful in serving their customers. These satisfying services from the courier companies form the very backbone of the e-commerce

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