Collection of Consumers' Data

1807 Words4 Pages

Topic: Collection of consumers’ data by the private sector.
General Purpose: To argue
Specific Purpose: To argue why the private sector should be allowed to collect consumers’ data.
Thesis: The private sector should be allowed to collect data on consumers because: (1) doing so provides a valuable source of revenue for businesses, (2) it allows advertisements to be more relevant, (3) it would not conflict with the interest of those truly concerned with privacy.

Introduction
I. [attention getter] Before you entered class, you were watched by security cameras.
A. Maybe the National Security Agency has already read some of your emails.
B. Every day, many businesses will try to gather as much information as they can on you.
C. However, is this really bad?
II. [Topic Justification/Establish Controversy] Edward Snowden’s revelation that the National Security Agency was collecting millions of emails and phone call information sparked a raging debate on data collection.
A. I will talk about the private sector aspect of this debate.
B. Specifically, whether the private sector should be allowed to gather consumer’s data.
C. The Oxford Dictionary of English defines the private sector as “the part of the national economy that is not under direct state control.” (Stevenson)
D. Some say that data collection in the private sector infringes on privacy.
E. Others say this data collection is beneficial.
III. [Speaker Credibility] After researching this topic, I have concluded that the private sector’s collecting consumer data is beneficial and should be allowed.
IV. [Preview of Main Ideas] The private sector should be allowed to gather data on consumers for three reasons.
A. First, data collection provides a valuable source of revenue for busines...

... middle of paper ...

...istration Statement." 3 October 2013. Securities and Exchange Commission. Web. 13 March 2014. .

Enthymemes

[Hypothetical]
Major Premise: If the private sector collects data on consumers, businesses will receive more revenue.
Minor Premise: The private sector collects data on consumers.
Conclusion: Business will receive more revenue.

Tests
1. The two conditions are causally related.
2. The minor premise affirms the antecedent.

[Hypothetical]
Major Premise: If the private sector collects consumers’ data, consumers will be shown more relative advertisements.
Minor Premise: The private sector collects consumers’ data
Conclusion: Consumers are shown more relative advertisements.

Tests
1. The two conditions are causally related.
2. The minor premise affirms the antecedent.

More about Collection of Consumers' Data

Open Document