Case Study: A Little Goes A Long Way

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Recommended: Quality in regard to pricing

A Little Goes a Long Way There are a lot of things to consider when choosing to invest in something such as a computer. Things like size, colour, and company name are all things one might consider. A major component in choosing which computer to buy is also price. People will want to get the best quality laptop for the least amount of money they have to invest in it. When a customer buys a computer, they expect that they are getting the best deal from their provider. However, some companies may choose to sell the computers for a higher price than they need to be. By not revealing the actual price the computer is supposed to be sold at, the company will lose customers, the customers will feel like they are being scammed, and the company managers will end up being called selfish and …show more content…

If the manager chooses to withhold this information from the customers, they will not be satisfied knowing they could have found a better deal in the meantime, or at least wait until the new model came out. The manager in this case is displaying signs of moral recklessness. The manager is failing to give “adequate consideration to something due to lack of concern” (Grace & Cohen, 26). If news of this price drop is somehow leaked to the customers, it is almost guaranteed that they will be unimpressed. They will begin to question the company and their standards. This can create a major problem for customers who are hesitant in pursuing this company in the future. They will no longer want to do business with the company. A customer will not want to associate with a company they cannot trust to give them the best possible deals they can get. The company will no longer have any sort of advantage over another company if their own customer base cannot trust them. In the long run, this will ruin the company because it will be stained with a bad

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