Analysis of Ma Yun´s Leadership in Alibaba Group

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Introduction:
Leadership is a vital component that leads effective teamwork. According to Mullins (2010), a good leader will influence his talented staff and their actions will lead the good performance. This report is going to examine the influences of the Ma Yun’s leadership on the Alibaba Group.

Business environment
Nowadays, high-speed development of the technology has changed the daily life and the computer and the Internet have become the mainstream in China markets. The expansion of the Internet rapidly leads the e-commence to develop and change the operation way of Chinese business. At present, there are many people who want to start-up a business on their own. Ma seizes the opportunity to establish a great stage ‘Alibaba’ for those small potential entrepreneurs. In order to adapt to China’s fast-growing e-commerce environment, Alibaba have growth really quick.

What is enterprise?
Enterprise is the organization that applies the innovative attitudes, skills and behavior (Gibb, 2000). According to Bridge, O’neil, and Martin (2009), ‘enterprise’ was defined as the activity of people to create jobs. There were two meanings of enterprise. The first one is ‘narrow’. It indicates that enterprise equal to the entrepreneurship. In other words, ‘enterprise’ and ‘entrepreneurship’ are interchangeable. In addition, the enterprise is a process for a company which comprise of 1) start-up a new business; 2) being in business; 3) growing and developing a business.

On the other hand, the broad meaning of the enterprise is the attitudes and skills that the company can use to solve problems when the company faces the changes (O’neil, and Martin, 2009). In other words, when a business faces the challenges they positively thought it was no...

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...g positions company in e-marketplaces. Ma uses his own charisma to do the decisions and right now Alibaba as a one-stop e-commerce service provider to promote wider use of e-commerce among consumers. Ma has aspired to help make the Internet accessible, credits and beneficial for everyone. Ma has a prodigious self-confident but never arrogant. The most serious things he worried about are the arrogant and greedy of the online shop owner. The mission of the Alibaba that is to make it easy to do business anywhere has already identified that Alibaba as a business service company. Its value is to solve the transaction difficult and to serve the target customers all over the world. So that it naturally has a world-class vision and imagination. Although Ma has already stepped down from the CEO of Alibaba, his spirit and influence will still remain within the Alibaba group.

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