Analysis Of Radioshack

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RadioShack’s financial stability has been a much discussed topic in the electronic retail store industry. It has only recently realized that its old formula has not translated well into the current market. Part of its plan to become an active competitive member in their industry relies on several factors within the company that can be analyzed, changed, and fixed using a financial analysis. The financial ratios will let them identify their problem areas in comparison to their industry competitors. The Return on Capital Employed (ROCE) ratio is a profitability ratio that measures how well profits are being generated based on capital employed. RadioShack’s ROCE dropped down to -34% in 2013 in comparison to 10% in 2012. For every dollar of capital employed, RadioShack is losing $0.34. The dramatic dip stems from 2012’s positive earnings before interest and taxes (EBIT) of 155.1 million dollars to 2013’s EBIT of -344 million dollars. Capital employed is determined by subtracting current liabilities from total assets. In 2013, capital employed decreased by 79 million dollars. ROCE is used to view the long-term profitability of firms. A more in-depth trend analysis done over several years would need to be done to determine the …show more content…

The ratio should be stable as to denote how well the firm is controlling their gross margin. In 2013, RadioShack’s cost of goods sold to sales ratio was 66%, increasing from 2012’s 58%. The change was only 7%, but is something the company should keep track of for 2014. The depreciation to sales ratio helps firms examine the extent of non-cash expenses in relation to their sales. The target rate for this ratio should be around 1%. In both 2012 and 2013, RadioShack’s depreciation to sales ratio slight increase by a fraction of a percentage. Still, their ratio was higher than the target rate of 1% and closer to

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