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effects of media on perceptions of body image
impact of mass media on youth
effects of media on perceptions of body image
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“By producing ideals that are absurdly out of line with what real bodies look like, the media perpetuates a market for frustration and disappointment. Its customers will never disappear”, announced Paul Hamburg, Harvard Medical School. The media projects an ideal of perfection unattainable by the viewing public, therefore causing a negative effect on how adolescents view their bodies. Advertisements can be seen anywhere: televisions, movies, magazines, billboards, and even on the internet.
The media portrays physical perfection as the main goal that viewers should strive to achieve. According to the American Association of University Women, “the way I look” is the most important indicator of self-worth. The media has influenced all people to believe that our self values are measured by our attractiveness and appeal. It has been proven that only about 5% of women have the genetic makeup to ever be able to achieve the ultra-long and lean model body type. This proves that women all over the country are fighting a battle that can’t be won; a battle against themselves. Also, twenty-five years ago the average female body was 8% less than the average American woman’s body. Now, the average model weighs 23% below her average weight.
Media advertisement agencies don’t disclose the actual photo retouch process, therefore convincing viewers that the model’s body is natural. The media tricks viewers in multiple ways. Before a photo has even been shot, special lighting techniques are used by the photographer to manipulate the appearance of the photo. Next, the photo retouch process begins. This process can tweak certain parts of the model’s body to make it more appealing, or perfect. Body parts can even be replaced with another’s if the a...
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We hear sayings everyday such as “Looks don’t matter; beauty is only skin-deep”, yet we live in a decade that contradicts this very notion. If looks don’t matter, then why are so many women harming themselves because they are not satisfied with how they look? If looks don’t matter, then why is the media using airbrushing to hide any flaws that one has? This is because with the media establishing unattainable standards for body perfection, American Women have taken drastic measures to live up to these impractical societal expectations. “The ‘body image’ construct tends to comprise a mixture of self-perceptions, ideas and feelings about one’s physical attributes. It is linked to self-esteem and to the individual’s emotional stability” (Wykes 2). As portrayed throughout all aspects of our media, whether it is through the television, Internet, or social media, we are exploited to a look that we wish we could have; a toned body, long legs, and nicely delineated six-pack abs. Our society promotes a body image that is “beautiful” and a far cry from the average woman’s size 12, not 2. The effects are overwhelming and we need to make more suitable changes as a way to help women not feel the need to live up to these unrealistic standards that have been self-imposed throughout our society.
Hesse-Biber, S. N., Howling, S. A., Leavy, P., & Lovejoy, M. (March 2004). Racial Identity and the Development of Body Image Issues among African American Adolescent Girls. The Qualitative Report, 9(1), 49-79.
How should I look like to have the ideal body? An increasing number of women ask themselves this question many times in their lives. Deborah Sullivan’s essay, “Social Bodies: Tightening the Bonds of Beauty”, discloses the different cultural traditions that require various methods of body modifications. Women should undergo such modifications to obtain social acceptance. Similarly, “Pressures to Conform” by Celia Milne discusses the effects of media and society on women, and how women view their physical appearance. The media gives women a plethora of choices for the perfect body and even provides ways on how to achieve them. There is no escaping. There is no excuse of not getting the ideal body that ranges from that of a stick-thin ramp model’s to the buff and chiseled outline of a body builder’s. Still, the struggle doesn’t end here. Women also desire smooth, wrinkle-free skin, hairless faces, and ample busts. “Stencil” women are celebrities, models, actresses - women whose coveted looks are seen through discriminating TV screens, posters, and magazines. The steady demand for these forms of media is mainly due to women who are looking for body images to pattern from. These women are on the constant lookout in updating their appearance and considering the bulk of information that the media presents to them, the media is a source of considerable amount of physical and psychological stress. In their fight for their roles in society, women undergo various body modifications to suit the taste of the present-day culture.
The misconception of what is beautiful can be detrimental to young girls. In a television industry attempt to sell goods, they are depicted as sexy. Creating a need for parents to intervene and present a more realistic and normal view of physical beauty. Today, TV presents sexually based images crafted to appeal to young girls. Unfortunately, they are led to believe that their value is only skin deep, causing flawed expectations, illusions, and wrong information about the truth of the physical body in the real world. In an attempt to look the part some have fallen victim to eating disorders, while others have exchanged childhood innocence for an Adult view of what is sexy.
“Adolescent girl and Body image.” National Association of Social Worker. National Association of Social Worker Web. 18 Nov 2013
Ever since the development of the media such as television, the internet, various fashion magazines and commercial advertisements, society focused more and more on personal appearances. Not only were runway models becoming slimmer but the viewers that watched and read about them were becoming more concerned with their weight. In the past fifty years the number of adolescent girls developing eating disorders increased just as television, advertisements, and magazines were becoming a social norm that was easily and often available. Today, more than ever, adolescents are worrying about weight, shape, size and body image and. It does not help that these children are growing up in a world filled with media material emphasizing dangerously skinny bodies as beautiful and perfect. Anne Morris and Debra Katzman, authors of “The Impact of the Media on Eating Disorders in Children and Adolescents” argue that the media is corrupting individuals to develop eating disorders and body dissatisfaction. “Exploring the Role Society and the Media Play in the Development of an Eating Disorder and the Media Influence on Eating Disorders” claims that there are other factors leading to eating disorders other than media, such as genetics, or public and cultural pressure. "Body Image Within the Vandy Bubble" defends the argument by saying that although media is causing harm in society by portraying extremely thin women and that beauty and thinness go hand in hand, but there are media corporations that are positively informing individuals about healthy body image.
Why is this topic of utmost importance? Undeniably, the media now has become an essential tool for everyone in this era, be it for information and social networking (Shakeel). However, it has also become a platform for people to look up to – for both the good and bad reasons. Generally, most females look to the media as an example for an “ideal” body image. If so, what are the impacts? To what extent does mass media contribute to negative perceptions of body image by females? Does the amount of time spent using the mass media contribute to females’ perception of their body image? What factors influence why some females are affected by the images of the media and some aren’t? This literatu...
National Eating Disorder Association (2006). The media, body image, and eating disorders. Retrieved October 11, 2008, from http://www.nationaleatingdisorders.org
In recent years, sociologists, psychologists, and medical experts have gone to great lengths about the growing problem of body image. This literature review examines the sociological impact of media-induced body image on women, specifically women under the age of 18. Although most individuals make light of the ideal body image most will agree that today’s pop-culture is inherently hurting the youth by representing false images and unhealthy habits. The paper compares the media-induced ideal body image with significant role models of today’s youth and the surrounding historical icons of pop-culture while exploring various sociological perspectives surrounding this issue.
Kasey Serdar (2005) argues that only a small number of women can actually fulfill the characteristics of what media defines beautiful. Yet, women are constantly being exposed to the ideal women image. Serdar (2005) illustrates that “models shown on television, advertisement, and in other forms of popular media are approximately 20% below ideal body weight, thus meeting the dia...
Dittmar, Helga. "How Do "body Perfect" Ideals in the Media Have a Negative Impact on Body Image and Behaviors? Factors and Processes Related to Self and Identity." : Sussex Research Online. N.p, 6 Feb. 2012. Web. 27 Mar. 2014.
Bennett, Jessica. "The Fashion Industry Promotes Eating Disorders." Eating Disorders. Ed. Roman Espejo. Detroit: Greenhaven Press, 2012. Opposing Viewpoints. Rpt. from "Why Skinny Models Are Making Us Fat." Newsweek (8 Feb. 2007). Opposing Viewpoints in Context. Web. 20 May 2014.
Holmstrom, A. (2004). The effects of the media on the body image: A Meta-Analysis. Journal of Broadcasting and Electronic Media, 48(2), 196-217.
The mass media plays a large role in shaping a teenage and adolescent girl’s body image. By pushing an ideal body type that is uncommon and untrue to life, girls strive, and struggle to obtain this image. When the mass media only shows one type of body as desirable, they are alienating every girl who does not fit into that category. Pushing these ideal bodies onto teenage girls at an important developmental time in their lives can be detrimental to their bodies and their self worth. By showing what a girl should look like, the mass media is damaging the body images of young girls, and unless awareness is raised, could become more and more adverse on young women today and tomorrow.
It seems that the media’s portrayal of women has negatively affected the body image of The Wykeham Collegiate senior school girls. The media has a negative effect on the youth of today, primarily amongst the female population when it comes to how young girls and women regard their bodies.