Australian Broadcasting Authority - Law


Length: 1189 words (3.4 double-spaced pages)
Rating: Excellent
Open Document
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

Text Preview

More ↓

Continue reading...

Open Document

Australian Broadcasting Authority

Have you ever wondered who regulates what we see on tv and the internet, and what we hear on the radio? Ever thought about if the content of what we watch on tv follows a set of compulsory standards? Well, you will no longer have to ponder over these questions because today we will be telling you all about the organization which is responsible for these things: the Australian Broadcasting Authority, commonly termed the ABA.
Firstly, we will be outlining the mission statement of the organization, so that you may understand the general idea of why this organization exists.
We will then be telling you the activities that the Australian Broadcasting Authority does. Following this we will be outlining the organizations relevance to the marketing sector, as well as telling you about their code of ethics and rules of conduct.

Mission Statement

The Australian Broadcasting Authority exists to promote a quality media environment, and to serve as a facilitator through which the wants and needs of the Australian public may be met, in relation to what is broadcast through the media vehicles in Australia.

Activities:
The Australian Broadcasting Authority is primarily in existence to protect the Australian public from any offensive or harmful material that may be broadcast in Australia, and so is responsible for a number of activities which serve to regulate what is broadcast.
The organization regulates what is broadcast in the Australian media through radio, television and internet content. This involves developing program standards and assisting broadcasting service providers to create these standards. The Australian Broadcast Authority also monitors compliance with license conditions, as well as investigating complaints about broadcasting and internet services, which may be lodged on the Australian Broadcasting Authority website. It is also the duty of the organization to monitor trends and advances in broadcasting technology and the ABA is required to inform the Minister for Communications, the Information Technology and the Arts about advances and trends in broadcasting technology.
The Australian Broadcasting Authority also plans the availability of segments of the broadcasting services band (e.g. FM, AM radio), as well as having the power to allocate, renew, suspend and cancel licenses and collect any fees payable for those licenses.

Essentially, the organization aims to ensure that all news is reported fairly and that community standards are respected. Their moral code is to make certain that all material that is broadcasted by various forms of media, does not contain anything that it shouldn’t.

How to Cite this Page

MLA Citation:
"Australian Broadcasting Authority - Law." 123HelpMe.com. 01 May 2017
    <http://www.123HelpMe.com/view.asp?id=163729>.
Title Length Color Rating  
Dangers of Authority and Social Pressures Essay - Hitler and Mussolini were both individuals that used social influences throughout history . Each of these evil villains used authority and social pressure to persuade and manipulate people into performing acts that they wouldn’t normally do . Hitler and Mussolini legitimized their authority through immoral actions and fear and abused their authority. This is important because authority and social pressures are one of the most dangerous combinations there are. The use of these two socially accepted tools have resulted in the deaths of more people, and lead to atrocities such as more genocides than any other social force....   [tags: Authority]
:: 2 Works Cited
1308 words
(3.7 pages)
Strong Essays [preview]
Australian Law: Delegated Legislation/ Authorities Essay - In Australia, Federal and State Parliaments are able to delegate, or pass on the power to make laws in certain areas, to lesser authorities. The subsequent laws are known as delegated legislation, and are scrutinised and controlled in a number of ways. Although the delegation of legislation to subordinate authorities is often question in its effectiveness to control undemocratical ideals, in my opinion each individual piece of delegated legislation is scrutinised enough and the checks on them are sufficient....   [tags: Law] 601 words
(1.7 pages)
Better Essays [preview]
Australian Consumer Law within the Competition and Consumer Act 2010 (ACL) - Australian Consumer Law is a uniform law nationally, meant to protect the consumer and help them have a fair trading environment. It has three general protections which are; specific bans on unconscionable conduct in some business transactions and consumer transactions, and a general ban on unconscionable conduct in commerce or trade, a general ban on deceptive or misleading conduct in commerce or trade, and a provision that nullifies unfair contract terms in consumer contracts . This paper is a discussion about Australian Consumer Law, focusing on what it is, how it is applied, the difference from the previous law, its sections; specifically section 18, the effect on State laws, and its lim...   [tags: australia, consumer law, state laws]
:: 10 Works Cited
1948 words
(5.6 pages)
Term Papers [preview]
Australian Broadcasting Essay - INTRODUCTION The Australian Broadcasting Commission (ABC) was formed in 1932 and the first ABC radio broadcast took place on 1 July that the same year. 1956 saw the beginning of television broadcasting in 1956 and its independent corporation was in 1983. The Special Broadcasting Service (SBS) however commenced broadcasting much later 1975 and its television broadcasting began in 1980 and became an independent corporation in 1991. The ABC and SBS are all statutory , independent authorities established via legislation and their roles and functions are set out in their respective Charters....   [tags: Media ]
:: 8 Works Cited
1836 words
(5.2 pages)
Term Papers [preview]
Australian Family Law Essay - In this day and age there are many variations of what constitutes a couple or family in comparison to many years ago. Long ago the idea of a ‘nuclear family’ was considered the norm; it consisted of the conventional husband, wife and children . But as our society progressed through the years this definition became less conventional and criticisms were made, this definition of ‘family’ did not account for gay unions, soul parents nor did it acknowledge the prevalence of extended family. The definition of family has changed over time, as have the socially defined roles of mothers and fathers....   [tags: Family Law ]
:: 9 Works Cited
1918 words
(5.5 pages)
Term Papers [preview]
Australian Broadcasting Commission Essay - INTRODUCTION ABC is an acronym referring to the Australian Broadcasting Commission established in 1932 and undertook its first radio broadcast on 1 July that 1932. Television broadcasting took place in 1956 and its independent incorporation was in 1983. The SBS refers to the Special Broadcasting Service took its operations first in 1975 and 1980 saw its first television broadcasting. It however became fully incorporated in 1991 as an independent broadcasting corporation. The ABC and SBS became statutory broadcasting bodies that were established through legislation through the ABS and SBS charters....   [tags: Media ]
:: 8 Works Cited
1881 words
(5.4 pages)
Term Papers [preview]
Australian Contract Law Should Be Codified Essay - Australia, commercially would be at an advantage if contract law was codified. The common law system which contracts calls home, can only take on so many avenues and limits itself when stretched to cover new areas. There needs to be a national set of laws governing contracts on the commercial front and in general areas to overcome discrepancies across borders. However there still remains inconsistency with consumers, minors and business trade through contracts made online. The digital economy is not only one of the fastest growing areas but is forever changing and is definitely a prospect that needs to be covered....   [tags: legal issues, law system]
:: 30 Works Cited
1889 words
(5.4 pages)
Term Papers [preview]
Australian Coporate Law Essay - Common wealth Government regulates the Australian business law. In Corporation Act 2001 (Cth) the law was mainly codified. The common wealth was found to have less authority in the formation of companies in Australia, Section 51 was only facilitating the foreign companies and providing enough authority, the federal Government create a new law for companies. The corporation Act 2001 is the largest Act in the world, it is the law of common wealth government. The primary purpose of the Act is on companies but some other law related entities like partnership and managed investment....   [tags: Legal Law] 1828 words
(5.2 pages)
Strong Essays [preview]
A Career in Broadcasting Essay - “Bosh rebound, out to Allen, Allen…BANG!” shouts Jeff Van Gundy, the broadcaster for the Miami Heat. Broadcasting is a profession that requires speech and writing skills to announce live sport games for viewers to listen. When broadcasting a live game, the main goal is to keep the spectators entertained (Ferguson Publishing Company 72). Sports casting is an underrated profession because of how important their role is to the game. Broadcasters not only entertain fans but also add exciting commentary that explains the game and gives details about statistics....   [tags: Broadcasting Career]
:: 6 Works Cited
917 words
(2.6 pages)
Better Essays [preview]
Essay on Authority - Authority is a basic element in the structure of social life. It is more or less effective in any human interrelation. It is functional in a spectrum from a small group of individuals to a whole population of a society. Some aspect of authority is a requirement of all communal living, and it is only the individual dwelling in isolation that is not forced to respond, with defiance or obedience, to the commands of hierarchy. In a general view, authority couples with obedience and both of them seem to be two components of one package....   [tags: Analysis Social Structure Authority] 1503 words
(4.3 pages)
Powerful Essays [preview]



For example, the content of a children’s television show broadcast on channel 10 at 4:30pm weekdays, must not contain anything explicit, such as nudity.
They follow a code to ensure that the community is protected and is not submitted to any broadcast material that is unsuitable or breaches rules and codes set by the Australian Broadcasting Authority

The Australian broadcasting Authority does not handle complaints about the content of advertisements broadcasted, but does handle complaints about:
• television captioning
• tobacco advertising
• political advertising
• election material
• sponsorship announcements on community radio
• access to membership of a community radio association
• advertisements about medicine
• matters relating to the Children's Television Standards
Organizations relevance to the marketing sector:
The Australian Broadcasting Authority has relevance to the marketing sector, as it limits the ways in which organizations can market their products to the Australian public, as well as how television shows are marketed and the content that is seen. For example, due to the regulations enforced by the Australian Broadcasting Authority, advertisements which are directly marketed to children would not be allowed on air, as the ABA Code of Ethics states that, due to their developmental levels, require special consideration in areas such as advertising.
Code of Ethics:

The Australian broadcasting authority does not have one general code of ethics, rather, they have various codes of ethics that apply to the range of broadcasting media, such as television, the radio, and the internet.
The objectives of the Code are to ensure that the information in the broadcasting is legal, decent, honest and truthful and has been prepared with a sense of obligation to the consumer and society and a fair sense of responsibility to competitors.
An example is the code of ethics for advertising to children. Part of it states that advertisements to children must not mislead or deceive children; must not be unclear; and must fairly represent, in a manner that is clearly understood by children: the advertised product; any features that are described or depicted in the advertisement and the need for any accessory parts. The objective of the Code is to ensure all agencies and advertisers develop and maintain the highest level of social responsibility in advertising to children.
It covers such topics as safety, social value, prices, competitions, premiums, alcohol, and food and beverages.

Rules of conduct:

The ABA enforces rules of conduct that must be followed by all radio and television stations, internet websites and phone services. These rules of conduct vary according to the type of broadcasting media being used.
Because there are so many different codes and standards created by the ABA, we have chosen to inform you about two of these today.
The example that I will tell you about is the standard for children’s television. This standard states that the ABA has a commitment to providing children with quality programs made specifically for them, and so monitors what children’s programs are broadcast. The types of programs classified by the ABA include: preschool, quiz and drama programs in a variety of animated and live action formats. These programs are classified with a distinctive C (children's), with such programs as ‘Goodsports’, P (preschool), such as ‘Hi-5’ or C drama classification, such as ‘Thunderstone’. They are specifically made for a child audience, and have to be entertaining, well produced and likely to enhance a child's experience.
The standards also enforce that minimum annual quotas of P and C classified programs must be aired. These are the only programs which are classified by the ABA before they are put to air. The P and C classifications are different to the G, PG, M and MA classifications which inform viewers of the program content by indicating the level of violence, sex and nudity and language. G, PG, M and MA programs are classified by the broadcasters, not the ABA.

The example that I will be telling you about is the standard for commercial free to air television. One of the Australian Broadcasting authorities objectives is to promote the role of broadcasting in reflecting a sense of Australian identity and character.
That is one of the reasons why this particular code enforces that Australian content on commercial television is regulated by a mandatory standard, that requires all commercial free-to-air television licensees to broadcast an annual minimum broadcast share of 55 per cent Australian programming between 6am and midnight. In addition, there are specific minimum annual share times for Australian adult drama, documentary and childrens programs.

The codes operate for a period of 12 months, at which time they are reviewed to take account of developments in content filtering technologies and any community concerns which arise during this period.


Return to 123HelpMe.com